Lori Senecal To Move On

One type of CEO makes some needed changes to a company and them move on. The other CEO type is in it for the long run. Lori Senecal is the type of CEO that have laid down the ground work for a company. She has decided that it is time for her to move on and let someone else take care of the next phase of the business. She is training a new leader to take over the responsibilities of running CP+B at the end of 2017. The new CEO is supposed to learn about the culture of the company.

Lori Senecal has brought a lot of positive changes to her company. Given that she is the leader of an advertising company, she has looked at all of the different methods and sources for her clients to make the most use of. Because of Lori’s focus and knowledge of herself, she has brought the company to new heights of success. She has also taken the company from a local company to global status, opening up offices in other countries. Her clients have been impressed with the types of campaigns she could come up with for the company. For more details visit Bloomberg.

Lori Senecal is also a good leader because of the experience she has gained practicing gymnastics. She has learned about the right approach to being a leader. She has taken these lessons with her to the companies that she has worked with.

Lori’s passion for advertising as well as her keen observation is very helpful to marketers. She has described how people can use media like Facebook and even do mobile advertising to reach all types of people. One of the most important goals to achieve is reaching as many people as possible. Advertising is also meant to be a diligent activity for marketers.

Reference: https://www.mediapost.com/publications/article/301396/cpbs-lori-senecal-leaving-agency-business.html

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